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PPC Case Study

DCS Multiserve: A Multi-Service Approach To Steady Success

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Project Overview

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Services

PPC

Key Areas of Focus

New Enquiries

Time at Wriggle

1 Year

DCS Multiserve had recently undergone a full brand and web overhaul with a different design agency, but the business wished to drive new enquiries through digital mediums.

The business had done little to no digital marketing previously and received very few inbound enquiries.

The Wriggle Solution

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The DCS Multiserve website did not rank for anything meaningful, and with this in mind we suggested a dual approach of both PPC & SEO.

We started PPC in month 1 of the campaign, and then when the business was receiving a steady stream of enquiries we bolted on SEO.

Within the first few months of the PPC campaign, we were able to generate enquiries, but we also realised that the website needed some tweaks to enable us to funnel the users.

These changes were made and made a significant difference in the website conversion rate.

With the SEO campaign, we started with the fundamentals and within 4 months we have seen keywords beginning to move and we have increased their organic impressions by 215%.

To find our more about how we can help your business with our digital marketing services, book your initial call today.

Results in GA4

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1123.08%
Increase

in Key Event Rate

28.35%
Increase

in Engagement Rate

2.30%
Increase

In Session Key Event Rate

Results in Google Ads

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32.30%
Decrease

in Cost Per Conversion

40.89%
Increase

in Conversion Rate

2.30%
Decrease

in Average CPC

137.14%
Increase

in Conversions

Testimonial

‘As a small business this was a significant investment for us. The team from the outset explained everything in a very clear and concise way that allowed myself and the other business directors to fully understand how it all worked. The Wriggle team are extremely dynamic in the way they approach the task and are constantly coming up with ideas and suggestions to help us gain and most importantly convert our website visitors.

We have seen a return on investment on this project even after a short period and we are looking forward to continuing our relationship with Wriggle. Compared to other agencies we have used in the past, the proactivity and commercial awareness from the team is exceptional and this is what we believe makes the difference!’

– Patrick O’Hara, Director

Interested in how we can help your business?

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Step 1

Book Your Consultation

Arrange a meeting with our CEO, Nick, to discuss your business. During this meeting, we will cover topics such as your goals, current challenges, budgets, and more.

Step 2

Creating The Proposal

Our experienced team will analyse your business and put together a list of initial ideas that can help you achieve your objectives.

Step 3

Onboarding

Once the services and budget have been agreed upon, we will send out our client onboarding documentation. After reviewing it, we will hold a kick-off meeting to introduce you to your team. In this meeting, we will align all onboarding objectives and finalise our strategies for you.

Step 4

Go-Live

Our team will commence work! We offer flexible communication options to suit your needs, along with 24/7 access to our custom digital reporting dashboard.

Book Your Consultation Today

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