Search Engine Optimisation (SEO)

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Search Engine Optimisation (SEO) is no longer just about driving organic traffic to your website. As you will see from our client testimonials and from our results page, we monitor your website traffic and analyse the data. This data gives an insight into how your visitors are engaging and interacting with your website, allowing us to make data driven changes, to increase conversion rate, which in turn increases your return on investment. 

The Wriggle team are experts in SEO, with an in depth understanding of search engine behaviour, and website performance. By delivering results based SEO services in Newcastle, Wriggle has the dedication and experience to support your business in achieving its goals and drive more lead generating traffic.

As an SEO service provider Wriggle strives to meet client targets when it comes to traffic coupled with both revenue and lead generation. Our SEO team work closely with you and outlines a detailed plan and strategy from day one. Our client onboarding process helps all those working on your account to understand your business inside and out so we can deliver the digital results your business requires.

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What is SEO?

SEO or Search Engine Optimisation is the process of improving and optimising your website traffic from search engines, both in terms of quality and quantity. SEO aims to get your website ranked higher in search engine results, so that it is seen and clicked on by potential customers, in the hope that they then make a purchase or enquiry on your website.

By implementing SEO correctly, your website will become more visible in organic search results. With 70-80% of searches occurring through Google, and the remaining 30-40% of searches occurring through other search engines like Yahoo, Bing and Baidu, Google dominates the industry. They have previously released figures that show that 75% of users do not move past the first search results page, and this is why SEO is so imperative.

When done correctly, it is one of the most cost-effective ways to attract new customers to your website. At Wriggle, we aim to show you how your investment into SEO services with us will generate a return. We will show you estimated traffic volumes and search volumes over a 12 month period and the anticipated return using data within your Google Analytics.

If you want to find out more about SEO, read our blog for some Search Engine Optimisation tips!

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Why Choose Wriggle

We constantly demonstrate a ROI
We keep you informed and up to date with our monthly reports
We produce stand out results for our clients


Why is SEO important?

Increasing your website’s visibility in search engine results increases your traffic to the site, and the likelihood of converting customers. SEO therefore simply can’t be overlooked, especially if your competitors are in this space too. Businesses positioned at the top of the search engine results will naturally gain the most organic traffic, as those searching online will have quicker and more visible access to whichever page is ranking.

The process of improving your website so that it ranks higher in search results is SEO, and it involves a number of different data-driven and technical activities, combined with high quality content, targeted keywords, and both a short and long term SEO strategy.

Managing the SEO efforts for your business can be exhausting, it’s a full time job in itself which is why Wriggle, as a full service SEO agency in Newcastle can help do it for you.

How do you approach an SEO campaign?

Every campaign is very different and therefore this is a difficult one to answer but one we get asked all the time. With all of our campaigns we look for short, medium and long term goals to build a clear picture of your potential SEO performance. We streamline the process to ensure maximum productivity, and begin with an in-depth technical and content based audit, followed by a focus on your current pages.

Our short term goals may be to get the terms ranking on pages 2,3 & 4, ranking on page one. This is more than likely to have a very positive impact in a shorter period of time and will allow you to i) be sure we can deliver but also, ii) see a return on your investment earlier on in the campaign.

We produce a performance based benchmark for your website, ensuring we can create additional content in the most efficient and smartest way possible.

Is SEO right for me and my organisation?

Any existing site that is interested in successful online marketing and acquiring organic traffic from search engines should seriously consider SEO. The amount of visitors to a site’s pages can help increase brand/organisational awareness, lead generation and potentially lead to transactions.

The potential of any website traffic volumes can be increased massively by a strong SEO strategy that our experts can deliver. High rankings on search results pages will mean greater visibility for your site, which is therefore likely to result in an increase in traffic to your site.

How do you report to your clients?

We report to our clients on a monthly basis. If you would like to see an example report please click here. In addition to this we request monthly meetings during the first 3 months of the campaign, and then quarterly meetings as a minimum thereafter.

What SEO practices are involved in your SEO services?

Wriggle’s SEO experts implement a wide range of search engine optimization techniques and will create the most suitable approach for your website. Each one includes a full website quality audit and technical SEO audit, extensive keyword research, a content review and competitor analysis.

The results of the audit will drive the actions we go on to take for SEO optimization, including site changes, a blog content plan and internal linking. Every action we take aims to optimise the performance of your site and increase your visibility in search results.

How do you learn about our organisation?

Before any work starts on the account, as part of our onboarding process all of our clients are sent a client onboarding questionnaire (this can take circa 2 hours to fill in). This questionnaire gives the team at Wriggle an in-depth understanding of the business overall.

In addition to this, a bespoke SEO analysis will be carried out to allow us to develop the most accurate, performance based SEO strategy that will deliver you results.

Client Results

Take a look at a selection of the exceptional results we have achieved for some of our clients. From high percentage increases in organic traffic, to cost per click savings, and increased revenue, we deliver a digital marketing service that achieves results.

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We are always happy to assist you whether you know exactly what you’re looking for or would like some guidance and an informal chat. Come for a cuppa and a chat, or contact via phone or email.

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